HZA Kozijnen
At Weblyfe, we built the brand identity for HZA Kozijnen, a specialist window, door, and glass installation business and part of the HZA Bouwgroep. Our approach gave homeowners a focused, trustworthy brand for a category where they're making a significant, once-a-decade investment.
Project details
HZA Kozijnen needed to stand on its own as a specialist window, door, and glass installation brand while still reading clearly as part of the wider HZA Bouwgroep. The brief was to give homeowners in Helmond and the surrounding region a brand they could trust with a full kozijnen renovation, not just a supplier catalogue.
We built the identity around the same core values as the group: transparency, craftsmanship, and a single point of contact from quote to installation, no subcontractors passing the job along. The visual system carries HZA's structured, professional foundation while giving Kozijnen its own clear identity as the specialist in windows, doors, sliding doors, and HR++ glazing.
The site structure reflects how homeowners actually shop for this category: a price-indication tool to get a rough sense of cost before committing to a quote, a dedicated subsidy page for the Dutch energy-efficiency schemes many kozijnen upgrades qualify for, and project galleries showing real installations rather than product photography alone.
The result is a focused, trustworthy brand for a category where homeowners are making a significant, once-a-decade investment, and want to know exactly who they're working with.
Inside the build
“OMG! The quality of the website that's been delivered by Weblyfe has massively impacted our results.”RebienGoogle ↗
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The full approach runs through five layers in about eight weeks: a half-day origin session, then voice, universe, ritual and legacy. A Brand Sprint is faster; a Full Service build runs alongside your launch.
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